A whole new look for the Martini store
For retailers it is important to develop a branding strategy that makes the brand stand out, providing the consumer with a unique and valuable buying experience.
This is the case of the Martini appliances store which has chosen to completely renew the store’s look, removing the logo dedicated to the previous ownership.
ITAB Solution Design team designed the new logo in addition to the store’s interior and exterior graphic image. The customer was assisted by our designers from the very beginning stages of the project: the objective was to identify the personality of the store and influence consumer perceptions.
The result is immediately noticeable! The colours of the new logo are also used on the exterior window, immediately conveying a sensation of new and modern.
We are proud to have been part of this rebranding project!